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Rasmussen Consumer Index
Consumer Confidence Climbs a Point on Tuesday
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The Rasmussen Consumer Index, which measures the economic confidence of consumers on a daily basis, regained some lost ground on Tuesday, climbing one point to 78.1. The index is down six points from a week ago and down just one point from last month. Still, consumer confidence is up 11 points from its level measured one year ago.

Nationally, nearly a third (32%) rate their personal finances as good or excellent these days, but 25% give them a poor rating. Married adults (37%) rate their finances more positively than non-married adults (26%).

The Rasmussen Investor Index, which measures the economic confidence of investors on a daily basis, remained relatively steady today at 88.2. The investor index is down down seven points from its level one week ago and down three points from a month ago. Investor confidence is up 16 points from a year ago.

Among investors, half (50%) give their finances a good or excellent rating, while just 11% rate them as poor.

(Want a free daily e-mail update? If it's in the news, it's in our polls). Rasmussen Reports updates are also available on Twitter or Facebook.

The Rasmussen Consumer Index and Investor Indexes are derived from nightly telephone surveys of 500 adults and reported on a three-day rolling average basis. The baseline for the Index was established at 100.0 in October 2001. Readings above 100.0 indicate that confidence is higher than in the baseline month. Detailed supplemental information is available for Premium Members. Historical data for the Consumer and Investor indexes as well as attitudes about the economy and personal finances are also available to Premium Members.

The Rasmussen Consumer Index reached its highest level ever at 127.0 on January 6, 2004. The all-time low was reached on March 10, 2009 at 54.7.

The Rasmussen Investor Index reached its highest level ever at 150.9 on January 7, 2004. The lowest level ever measured was 52.5 on March 9, 2009.

The baseline for the Rasmussen Consumer Index was established at 100.0 in October 2001. At 78.1, overall levels of economic confidence are significantly lower today than they were in the aftermath of the 9-11 terrorist attacks

Rasmussen Reports is an electronic publishing firm specializing in the collection, publication, and distribution of public opinion polling information.

The Rasmussen Reports Election Edge™ Premium Service offers the most comprehensive public opinion coverage available anywhere.

Scott Rasmussen, president of Rasmussen Reports, has been an independent pollster for more than a decade.

Rasmussen Consumer Index: Daily Readings

16-Mar

TU

78.1

15-Mar

MO

77.0

14-Mar

SU

80.3

13-Mar

SA

80.3

12-Mar

FR

79.1

11-Mar

TH

79.4

10-Mar

WE

79.2

09-Mar

TU

83.8

08-Mar

MO

81.7

07-Mar

SU

81.0

06-Mar

SA

76.3

05-Mar

FR

75.1

04-Mar

TH

76.4

03-Mar

WE

77.0

02-Mar

TU

75.5

01-Mar

MO

73.0

Rasmussen Consumer Index:
Full month recent history

Feb-10

76.3

Jan-10

76.5

Dec-09

75.2

Nov-09

73.9

Oct-09

77.3

Sep-09

79.1

Aug-09

77.0

Jul-09

69.2

Jun-09

72.0

May-09

73.2

Apr-09

70.8

Mar-09

64.2

Feb-09

57.6

Jan-09

60.8

Full-Month History for 2008

Consumer Index Highs and Lows

 

High

Low

2010

83.8

71.2

2009

83.5

54.7

2008

99.5

56.7

2007

121.9

91.5

2006

124.0

99.3

2005

121.2

95.4

2004

127.0

104.6

2003

123.2

83.2

2002

124.3

95.5

Investor Index Highs and Lows

 

High

Low

2010

94.9

80.8

2009

95.5

52.5

2008

113.2

58.5

2007

150.0

107.6

2006

148.2

120.9

2005

145.0

111.8

2004

150.9

123.6

2003

150.3

91.1

2002

143.9

105.2

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